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Sri Lanka Showcases Trade Potential at World Trade Expo 2024 in Mumbai

Sri Lanka Showcases Trade Potential at World Trade Expo 2024 in Mumbai - BusinessNews.LK

The Consulate General of Sri Lanka in Mumbai, in collaboration with Sri Lanka’s Industrial Development Board and Export Development Board, organized a Sri Lanka Pavilion at the 5th World Trade Expo (WTE 2024). Held from October 17-18, the event focused on sectors like trade, technology, tourism, and education, bringing together over 30 countries and various trade bodies for enhanced bilateral engagement.

Key Highlights:

  • Showcasing Sri Lankan Products: The Sri Lankan Pavilion featured Ceylon spices, coconut and cocoa products, dehydrated fruits, and renowned Ceylon tea, presented by four Sri Lankan companies keen to expand into the Indian market.

  • Platform for MSMEs and Women Entrepreneurs: WTE 2024 served as a valuable platform for micro, small, and medium enterprises (MSMEs), women entrepreneurs, and startups from both countries, fostering opportunities for partnerships, technology exchange, and collaboration.
  • Trade Promotion Initiatives: The event’s second day included country presentations where Acting Consul General of Sri Lanka, Shirani Ariyarathne, highlighted the nation’s trade, tourism, and investment opportunities. New value-added products, such as premium cinnamon, coconut, and cocoa items, were introduced to Indian buyers, emphasizing Sri Lanka’s potential in innovative product offerings.

Strengthening Sri Lanka-India Trade Ties

WTE 2024, inaugurated by Maharashtra’s Governor Shri C.P. Radhakrishnan, provided an excellent forum for Sri Lankan businesses to establish meaningful connections with Indian counterparts. The event concluded with a networking dinner, enabling further engagement and paving the way for promising bilateral trade relationships.

Sri Lanka’s participation underscored the country’s commitment to expanding its presence in India, with positive prospects for future trade collaborations, increased exports, and strengthened economic ties across sectors.

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Last modified: November 2, 2024